Dec 2020 ~ Present
Mobile App (iOS-based)
Solo Designer, 2 Developers
Previously worked together, a designer and a developer. We both love designing products.
We installed many apps on our phones, use many digital services, it’s cumbersome to manage different apps and services, can we just make it simple somehow?
Widget support since iOS 14 and macOS Big Sur
The popularity of New tab in Browser extensions increased
Design & build a virtual product to help people better navigate through their digital lives.
Before committing to the actual project, we asked ourselves a few questions to make sure we were on the same page.
How to make sure we are in the right direction?
How can we differentiate our product from competitors?
What features should we offer and why?
Which platforms should we target and prioritize?
I use the double diamond diagram to guide my design process, it works pretty well in this project.
We studied several apps within the categories of Widgets Apps, Shortcut Apps and, New Tab Extensions.
During the secondary research, we also tried to collect User feedbacks from other apps, including the most complaints, and the most requested features, we've got a lot of insights from this process.
We took these questions in our mind when analyzing competitors:
What can we learn from similar products?
Why some products are not doing so well?
Who are our target users?
Get a basic understanding of average users' opinion towards customization on their digital devices and the need for productivity improvement.
- Due to limited resources and budget, we conducted 10 quick user interviews with our friends, and colleagues
- Age from 21 ~ 35 years old
- Relevant knowledge about apps and web browsers
We asked our interviewees about the notion of “Widgets” and “New tab extensions”, their thoughts about it, and their willingness to use widgets and new tab extensions on their devices; what pain points and suggestions do they have if they use similar products
Improve power users’ productivity
Offer average users simple customizations
Not only Power Users
Users who want to customize their Home Screens
Users who care about productivity
Multiple Platform Support: mobile (iPhone & iPad), Desktop
Essential Productivity enhancement
Light Customization options
Quickly Release MVP to validate our product
In which ways can we improve?
What digital information do users use most often?
Small & Medium widget: 3 components maximum
Large widget: 4~6 components
Which apps/services can we connect with?
Willingness to use, Initial impressions, Feedbacks
“I don’t know if we should build the iOS app now”
Bruno is an expert in back-end development, but he doesn’t have much experience in front-end development and Mobile Development.
Should we prioritize desktop over mobile platforms?
When & How can we build the mobile version?
Bruno doesn’t want Vadim to know much about our design, so Vadim doesn’t quite understand what we are trying to build, what can I do to help?
When Vadim joins the team, we have this simple user flow for him to understand the concept of Agora, but he is confused because he doesn't have the same knowledge and context as we have.
So, I asked Bruno to work with me together to make a video prototype showing Vadim the concept and the interaction of Agora, which worked out really well for him.
For me, the biggest fulfillment of design is when people actually use my design and appreciate it.
During our beta testing, one user said this:
“I’ve been using it daily and ignoring the bugs and layout issues, I actually find it quite useful”
That made my day.
For the ideal visual experience, please use the Figma link below:
UI guidelines / components
Complete the design system, and maintain a consistent UI for both platforms
Public beta testing
Quantitative data analysis and iteration for UI/UX optimization
If you are interested in learning more about Agora or you'd like to join our beta testing group, let's get in touch!Say Hi